Ford Motors was the world’s largest loss making corporation.

ZEE BUSINESS BEST B SCHOOL SURVEY

If the Americans are insane, then I have to admit that the other global auto firms seem to be leading the pack of insanity in their quest to reinvent the fuel deal. In 2006, Ford Motors was the world’s largest loss making corporation. In 2007, General Motors was the world’s largest loss making corporation. If you think that Toyota – creditably at a powerful position currently – can never attain that glorious stage of losses, do remember, a company like Ford, which had around $100 million profits in the first quarter of 2008, got cannon-balled by a killing loss of $8.6 billion in the second quarter; and all because, as Bill Ford put it last week, “Literally overnight, people stopped buying big SUVs and started demanding fuel-efficient cars...”

All it took Ford to get destroyed was a matter of three months! All it would now take the global auto industry to die would be the same..

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Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).


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