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Pashmina finally gains recognition as Kashmir’s intellectual property!
After four years of struggle, Kashmiri artisans have finally been awarded the intellectual property right of their craft. The Geographical Indication (GI)Registry, a Chennai based institute whose registry applies worldwide, has finally approved a GI for Kashmir Pashmina, thus giving the artisans an exclusive right over the brand.
The branding will wave off the competition posed by Scotland Cashmere and the machine made shawls of Punjab which earlier sold along with the original Kashmir Pashmina brand equity.
“It is the best thing that could happen to Kashmir Pashmina,” says Kashmir Chamber of Commerce and Industry president, Dr. Mubeen Shah. “After the ban on Shahtoosh, which the government of India failed to get lifted, this is the biggest boost that handicrafts sector in Kashmir has got.” It was in 2004 that KCCI proposed to the J&K Government that a Brand Kashmir be created to market Kashmir handmade shawls. “The idea was to create a distinct market position amidst shawls made by mechanised looms which were being sold as Kashmir shawls,” says Dr. Shah.
As the Geographical Indication (registration and protection) Act was already passed in 1999, an organisation of artisans under the name Tahafuz (protection) was formed to apply for the Geographical Indication. But the move met stiff resistance from different quarters, especially the Kashmir Handmade Pashmina Promotion Trust (KHPPT) which argued that GI be only given to handmade shawls and exclude any mechanical intervention in shawl weaving. The group was backed in its effort by the Wildlife Trust of India.
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).
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Pashmina finally gains recognition as Kashmir’s intellectual property!
After four years of struggle, Kashmiri artisans have finally been awarded the intellectual property right of their craft. The Geographical Indication (GI)Registry, a Chennai based institute whose registry applies worldwide, has finally approved a GI for Kashmir Pashmina, thus giving the artisans an exclusive right over the brand.The branding will wave off the competition posed by Scotland Cashmere and the machine made shawls of Punjab which earlier sold along with the original Kashmir Pashmina brand equity.
“It is the best thing that could happen to Kashmir Pashmina,” says Kashmir Chamber of Commerce and Industry president, Dr. Mubeen Shah. “After the ban on Shahtoosh, which the government of India failed to get lifted, this is the biggest boost that handicrafts sector in Kashmir has got.” It was in 2004 that KCCI proposed to the J&K Government that a Brand Kashmir be created to market Kashmir handmade shawls. “The idea was to create a distinct market position amidst shawls made by mechanised looms which were being sold as Kashmir shawls,” says Dr. Shah.
As the Geographical Indication (registration and protection) Act was already passed in 1999, an organisation of artisans under the name Tahafuz (protection) was formed to apply for the Geographical Indication. But the move met stiff resistance from different quarters, especially the Kashmir Handmade Pashmina Promotion Trust (KHPPT) which argued that GI be only given to handmade shawls and exclude any mechanical intervention in shawl weaving. The group was backed in its effort by the Wildlife Trust of India.
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).
Read these article :-
B-schooled in India, Placed Abroad (Print Version)
IIPM in Financial times (Print Version)
IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
IIPM Campus
ZEE BUSINESS BEST B SCHOOL SURVEY
For More IIPM Info, Visit below mentioned IIPM articles.
1500-plus IIPM students placed across the country with 44 bagging international offers
IIPM set to beat economic slowdown
IIPM, GURGAON
IIPM - Admission Procedure
IIPM awards four Bengali novelists
The Hindu : Education Plus : Honour for IIPM
IIPM ranked No.1 B-School in India, Management News - By ...
IIPM Ranked No1 B-School in India
Moneycontrol >> News >> Press- News >> IIPM ranked No1 B-School in ...
» IIPM ranked No1 B-School in India :: Education, Careers ...
The Hindu Business Line : IIPM placements hit a high of over 2000 jobs
Deccan Herald - IIPM ranked as top B-School in India
India eNews - IIPM Ranked No1 B-School in India
IIPM Delhi - Indian Institute of Planning and Management New Delhi ...
domain-b.com : IIPM ranked ahead of IIMs
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